Schermafbeelding 2014-07-24 om 00.20.20

Site in the Spotlight 203

Old people always like to say that everything was better back in the days. And although in many cases the real story is somewhat different, there are however also some good ideas which get a second life online.

Like the new website/platform The Arcanum.

This site brings back the old concept of Master & Apprentice and turns it into the modern day version, where videos of the masters are combined with personal attention. All aimed at becoming as good in the arts as the master.

Already a series of great photographers and teachers are part of the site, and it’s interesting to see the further development of this platform. It has the potential to grow into any other area where people do crafts work.

To see for yourself what they’re up to, visit their site over at



A few weeks back I visited the old “Kamp Vught” site, one of the former concentration camps of Germany in WW II in the Netherlands.


While walking there were many opportunities to capture the somewhat surreal look of the site. Cause that’s the overall feeling that you get out there, when walking around. It’s quite hard to imagine that it was extremely crowded with extremely thin people.


Still, I think that I captured the mood, with a little help from my girlfriend.


if you want to experience it once yourself, you can find more about it on their website.


Take A Break

As today was the right day to move as little as possible (while writing it’s still 27 degrees C in my house), I also found the time to read some of the older Kijk magazines that I had lying around.

In one of them I found an interesting column, in which the influence of hedonic adaptation is described on our use of TV.

To put it simple, hedonic adaptation is the theory that when you use something longer, you’ll get more used to it and so you’ll be less satisfied with it, compared to when it was new.

However, this effect can be partially made undone by taking a break from using the product.

And so the column stated that it might be a problem for products like Netflix, with their unlimited and commercial break free service. Since they don’t offer a break, it might be that their users are less satisfied with the service when they watch a complete series in a row.

This effect can also be extrapolated to any product that can be used during a longer period with or without breaks. So you’ll be happier when you consume some smaller portions of food instead of one large portion.

Just think of your business and see how you can use this in your advantage.

See how you can maybe split up your product into a few smaller experiences, and create more happy customers. Be creative, and maybe your company can grow much bigger.

Header image: Wonderferret under creative commons license

Schermafbeelding 2014-07-16 om 21.53.20

Site in the Spotlight 202

With the temperatures rising, most people feel the urge to go on a vacation (me included). There are lots of ways to spend your time abroad, but why use only places you already know to sleep?

One of the innovative ways to get a bed is by using Couchsurfing. The concept is very simple. If you want to stay in a place, you can see if you can crash one of the couches from somebody who is also a member of the couchsurf community. Just that simple.

On the site you can find couches in over 100.000 cities, so chances are quite likely that you can find one at a place you want to go.

This website makes very smart use of the growing group of backpackers who are looking for a cheap place to stay, but who also want to be guided by a local, which can show them the best places in town.

So if your in need for a cheap place to stay, or if you just want to find out more about this platform for backpackers, check it out over at


Cool Idea Wall

Last week at Kamp Vught I saw this amazing wall, filled with things that people wanted to say.


A sort of guestbook, but than made much bigger, and really something from the public, to the public. Where everyone could see and read what others had experienced, but also where everyone can leave their own ideas.

But since this blog is mainly about innovation, how can you use this for your company. I would say, create your own idea wall. Allow everybody in the company to share ideas, by putting a post-it on the wall. And take the best ideas from it and try to do something with it.

Make sure that everybody can use it, and honor the ones who come up with the best ideas. See how much innovative ideas can come up out of your company.

And besides that, it just looks cool, so that’s an added bonus.

Schermafbeelding 2014-07-09 om 21.04.57

Site in the Spotlight 201

The World Cup Football is finally reaching its final stages, and so it’s a nice moment to see what some of the predictive statistics have done.

The visually most appealing one comes from They have visualized all games with predictions about what the chances are for one team to win, and also what the final scores will be.

And one of the things that stands out is that there were quite some predictions in the score which really didn’t turn out like that in real.

For example, the Dutch team should have been kicked out way earlier, if the predictions were right. But somehow they’re still in it.

And so we see that not everything can be predicted that accurate. Or as they say on the radio: “This world cup, the ones with the least knowledge make the best predictions,” which seems to be true this time.


Killing The Project

Last week we took a very difficult decision for the camps that I’m part of the organizing committee.

After a long time for registration, with several reminders (both digital and face-to-face) sent to the potential participants, we’ve decided to kill both of the camps we were organizing.

Taking the decision wasn’t the most easy, but since we had strict thresholds it was easier than expected. Before we opened the registration we always set a minimum amount of participants that we need to have, before we allow the camps to go through.

This year, these thresholds were not met for both camps, which is probably due to a decline in the number of youth members.

We expect this problem to happen again next year, so this means that we are looking for new ways to do it. We aim at a group with ages ranging from 6-18, so we don’t see one simple solution. But we’re open to any ideas, so if you have a nice example or good idea, please post it in the comments section!

Furthermore I can really suggest anybody to have clear thresholds for any project at the start, so taking the decision to pull the plug is clear to every one. And do communicate this to everybody in the team, so they know what to expect.

In this way it is very well doable to come to peace with the decision quickly.


Electric Racing

The Formula 1 racing series has brought a lot of innovations to the car world. Each year the best innovations from the racing cars find their way to the production models of the companies.

Luckily, the Electric car market will have its own racing series from this season on, called Formula E.

In this racing series only electric cars are allowed, so no hybrids.

The racing does have some restrictions due to this, so for example the driver has two cars he can use during the race, which in practice comes down to changing cars halfway through the race.

But the most important of this is that the innovation in electric cars will see a big rise in the coming years. Especially in the region of the batteries some large innovations will come. When a driver doesn’t have to change cars halfway through the race, or he can recharge like during regular F1 racing, he or she has a large advantage over the competition.

And when this comes down to regular production models, electric cars will be like petrol cars nowadays, where you don’t have to worry about long recharging and relative short distances that can be driven.

I’m keeping an eye out on this, to see what it will bring in the future.

Image: David Merret under Creative Commons License

Schermafbeelding 2014-07-01 om 21.41.47

Site in the Spotlight 200

For this 200th edition I’d like to get your attention to a beautiful initiative. Google now offers the option to be forgotten from it’s search engine. However, when you’re a country that suffered from a large nature disaster, it doesn’t help to be forgotten by Google.

Haiti is suffering from this problem. In 2010 they were hit by a large earthquake, of which you can still find a lot of images online.

However, these photos are pushing down the shots of the beauty of the island when Googling for images, and are therefore keeping tourists away.

Luckily, some wise people found a new way to overcome this problem.

By using the power of the crowd, they want to get the nice shots once again above the disaster photos. They want this to happen by sharing tourist photos over all social media. By doing so,  the Google ratings of these shots should become above the bad shots, and so bring back tourism to Haiti.

So how can you help? Just visit the site and share a shot. Just by doing this you can do a good deed right from you seat.

Very simple, and an elegant and creative idea to do this.

Fotografie en Innovatie – Net even anders