Last weekend the annual Dutch photography trade show Professional Imaging was held, and I must watch out to not fall in the same mood as last year.
However, just like last year very little news was found at the trade show. Still an enormous amount of print companies printing wedding books and still many companies presenting cheap Chinese gadgets (and not the good ones).
So the future of photography according to this trade show lies in wedding books and filming with the help of cheap Chinese gadgets. But for the rest, almost no special attention for video, no real news about really innovative solutions for presenting your work, just the plain old same …. (fill in for yourself).
It’s still a shame that the trade show is like that, but luckily there were still enough enthousiasts with too big cameras walking around the floor with their enormous tele lenses to show off how awesome they are (and if you were they walking around like that, you are awesome!) to make my day.
Still, I wonder what this will look like in ten years, if it exists at all, since for the real news you can better check the internet.